Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. At WWDC in 2024, Apple rolled out its AI strategy and named it ...
Apple's (AAPL) Tim Cook stepping down as CEO and hardware chief John Ternus succeeding him at the helm saw strong reactions from analysts. "Tim Cook brought to Apple exactly what was expected of him - ...
On CNBC's Power Lunch, Andersen, founder and chief investment officer of Andersen Capital Management, said Apple is focusing too heavily on hardware while ignoring its shortcomings in AI. Tuesday's ...
This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Tim Cook's leadership delivered a 1,932% stock increase via operational excellence and a ...
Apple’s US patent grants declined in 2025, causing the company to slip in the rankings compared to previous years. However, experts suggest this doesn’t necessarily mean Apple is innovating less, ...
Apple has unveiled a new chapter in its product strategy with the introduction of the “Ultra” lineup, a category positioned above its Pro tier. This strategic move emphasizes Apple’s commitment to ...
Apple is making deliberate moves to secure the future of the iPhone 17, addressing shifting market dynamics while maintaining its position as a leader in the competitive smartphone industry. With ...