CRM is not just about tracking and recording names, addresses and standard constituent information. Today, organizations’ online presences and peer-to-peer technologies are making it possible for ...

Selecting the right CRM involves evaluating dozens of factors-features, pricing, integrations, and scalability. But there's one factor that often gets overlooked during the selection process, only to ...

Social analytics/CRM technology provider NextPrinciples is releasing a new solution called Insight-to-Action that the company terms an integrated social analytics and engagement platform for medium-to ...

Design principles from experts like Nielsen and Shneiderman give you a real framework for evaluating whether a CRM will work for actual humans, not just look good in demos Data quality, efficiency, ...