Meta’s Instagram wants to make it easier for marketers to buy ads that tap into viral moments on its short-form Reels videos.

With half the world's population using Meta's family of apps, the social media powerhouse is still focused on helping brands tap into cultural conversations. Ahead of its NewFronts presentation on ...

Instagram is quickly closing the gap between its platform and TikTok, as part of its ongoing plot to swallow the politically-struggling video app whole. The Meta-owned platform launched a few new ...

On Friday, Meta announced the addition of several new creator-focused updates for its popular TikTok-copycat Instagram Reels. Now, Reels will feature a dedicated destination for trending audio and ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations for advertisers. The company announced the new offerings in a blog post ...

Instagram has built-in options to find trending audio tracks. You can get trending tracks while creating the reels, from the search bar, other Instagram creators, etc. TikTok and music streaming ...

From the Gajagamini walk to the ‘One Love’ reels — looking at trends that went viral on the ’gram in the first half of the year Blink and half the year has gone! And in the last six months, it is safe ...

Social media continues to be an essential way for businesses to connect with their customers. With the constant evolution to stay relevant, Instagram Reels emerged to compete with the popularity of ...

As governments around the world express growing concerns about TikTok, its rival Instagram Reels is getting a series of updates aimed at creators. Meta announced today that it’s adding a dedicated ...